A professional website for commercial buyers
A website aimed at facilities management decision makers, presenting the company’s services with confidence.
All case studiesA professional website.
Solomons Facilities Management / Facilities management · London
A professional website.
Search that attracts high-ticket leads.
A Wix website, refreshed content and ongoing SEO, designed to attract facilities management decision makers and larger contracts.
- Client
- Solomons Facilities Management
- Sector
- Facilities management
- Location
- London
- Our work
- Website, content & ongoing SEO
01 / The challenge
Present commercial services
clearly—to the right buyers.
Facilities management decision makers need to see a professional, capable company before they get in touch.
For Solomons Facilities Management, the task was to present its commercial services clearly and attract high-ticket leads, supporting the company’s aim of winning larger contracts.
The website also needed to stay useful as the company and its content developed, supported by ongoing work on search visibility.
02 / The work
Design, content and search.
Working together.
A connected approach, from a professional first impression to ongoing search visibility.
Clear service pages and enquiry routes
Service pages and routes to get in touch, designed with larger contracts in mind.
Refreshed content, video and imagery
Updated content, video and imagery to bring the company’s services and approach to life.
Ongoing SEO
Continued work on search visibility and SEO, helping the right buyers find the company.
The customer journey
From a search
to a serious conversation.
The work connects discovery, understanding and contact.
- 01 / Discover
Find the company
Connect relevant searches with the services Solomons Facilities Management offers.
- 02 / Understand
Build confidence
Present commercial services clearly, with supporting content, video and imagery.
- 03 / Enquire
Start a conversation
Give decision makers a visible, straightforward route to get in touch.
03 / The practical difference
A clearer service website,
working harder in search.
A professional website and ongoing SEO, aimed at the buyers who matter most.
Over a six-month period, organic clicks doubled and the website attracted high-ticket leads. The work has continued as the company and its content have developed.
Website
A clearer, more professional presentation of commercial services.
Search
Organic clicks doubled over a six-month period.
Enquiries
High-ticket leads attracted through the website.
In the client’s words
“I have been working with Baslon for a number of years now. Initially only new build the company website. Then a little while later to refresh it with new content, video and pictures. Now we have been working together on the online visibility/ SEO. Great team, very helpful, responsive, thoughtful & creative. Would highly recommend Baslon & team!”
Beyond the rebuild
Launch is a milestone.
Improvement continues.
Our work with Solomons Facilities Management began with website design, refreshed content, video and imagery, and has continued with ongoing work on search visibility and SEO.
It’s an example of a longstanding working relationship, where a website keeps developing alongside the business.
Your website / Your next step
Could your website bring
more of the right enquiries?
Talk to David about your services, your customers and what you want your website to do better.